Half a croissant, on a plate, with a sign in front of it saying '50c'
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New Logo for New Zealand

maybe a new name and flag too.
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Currently the NZ flag is a union jack and a 4 stars (southern cross) on a bue background. Our national "symbols" are the kiwi (the flightless bird that is almost extinct, that just gave me another idea I'm going to have to post), and the silver fern.

These are usually painted white or silver on a black background.

Now I don't much like the fern anymore, because it looks remarkably like a fishbone 1/2 bakery styles, when you paint it on an america's cup yacht, and kiwis for the reason stated above. Although they do both have ironic apropriateness, fishbones have had all the good stuff ripped off them, and kiwis are nearly extinct and can't fly (our national airline is about to go out of business thanks to aussies and osama).

So, we need something new. I actually want you guys to help out here. Anyone who knows where NZ is, please help!

So yeah, my idea is for a new logo, I just need help on the detail!

zero5, Sep 23 2001

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       //Although they do both have ironic apropriateness, fishbones have had all the good stuff *ripped off* them...our national airline is about to go out of business thanks to aussies and osama// (emphasis mine)   

       I saw a report once upon a time about 'New Zealand victim politics'. They said New Zealanders on the whole, blame all of their political and economic misadventures on the rest of the world – a ‘not my fault’ discourse. I couldn't really see it then, but now I'm getting the picture.
sdm, Sep 23 2001
  

       call it "Very Old Zealand" (to distinguish it from Zealand) as it now is not new but rather past it -   

       as to a logo I really cannot associate it with anything other than roast lamb.
po, Sep 23 2001
  

       //(our national airline is about to go out of business thanks to aussies and osama)//   

       Ummm.... Air NZ ran Ansett into the ground, and now Aussies are to blame for Air NZ going out of business? Even if it were true, I'd file it under "Sweet, sweet revenge".
mighty_cheese, Sep 23 2001
  

       [UB] //Realise that without accepting our offer to take you on as another state// Who made that offer? Why wasn't I informed?
sdm, Sep 23 2001
  

       Everyone thinks NZ's part of Australia anyway. Give in and join them. You may have to put up with stupid racist politicians but the weather might get better.   

       Or how about a Kiwi fruit? Since they're also known as Chinese Gooseberries, I'm not sure if they are actually from New Zealand. They're furry on the outside and you think you'd never get anything edible out of them, but they're quite nice once you get to know them. Of course, I've never actually *met* a New Zealander.
pottedstu, Sep 23 2001
  

       While you're changing the NZ flag I suggest you change the US flag to a white background with a large pic of an oreo in the middle.   

       Anyone who would consider changing their flag which was built on the pride, tradition and bloodshed of their ancestors lack the passionate patriotism deserving of their country.   

       Oh by the way...NZ thrashed Australia at basketball yesterday :-P :-P :-P
Helium, Sep 23 2001
  

       A new logo would have to somehow encapsulate the difficulty you had a couple of years ago supplying Auckland with electricity. A frayed electrical cable, perhaps.
hippo, Sep 23 2001
  

       Tin of shoe polish argent on a field gules?
snagger, Sep 23 2001
  

       I have been told numerous times by kiwis it is considered unwise to mention 'Sport' and 'Australia' in the same sentence.
thumbwax, Sep 23 2001
  

       How about a sheep? Or a rugby ball? Or a sheep kicking a rugby ball?
ChadValiantJnr, Sep 23 2001
  

       Or a rugby ball kicking a sheep....
CasaLoco, Sep 23 2001
  

       ...a sheep trussed with a frayed electrical cable? [HalfBakery disk glitch repost]
hippo, Sep 24 2001
  

       ...tossing bickies
thumbwax, Sep 24 2001
  

       My goodness, this is a lot of replies in no time at all.   

       I'll try to address some of the comments   

       MIGHTY_CHEESE: //Air NZ ran Ansett into the ground, and now Aussies are to blame for Air NZ going out of business? // Gary Toomey is an Aussie. I blame him. Aussies are to blame.   

       SDM: //'New Zealand victim politics'//   

       No, actually we don't blame our problems on other countries. We blame them on our government and the sports team that lost most recently.   

       and: ////Realise that without accepting our offer to take you on as another state// Who made that offer? Why wasn't I informed?//   

       Australia! It's still in the Australian constitution that NZ can become a state of AUS. I'm all for it!!   

       HELIUM: Yes NZ did cane AUS at basketball, it was awesome.   

       and   

       //Anyone who would consider changing their flag which was built on the pride, tradition and bloodshed of their ancestors lack the passionate patriotism deserving of their country.//   

       Well, our flag was more imposed on us than anything. Actually it only officially became our flag in the 1980s, before that it was just the union jack (officially)   

       Are there lots of Kiwis out there or just lots of people who know stuff about NZ?
zero5, Sep 25 2001
  

       Mephista: Nice. yeah, NZ is often referred to as "Aoteroa New Zealand" these days. Are you a kiwi?   

       Interesting story: When Aaron Slight (Kiwi superbike rider) won a race a few years ago, no one had an NZ flag for him to tour around with, so he got an All Blacks flag with the words ripped off and just the fern on it. Its already the unoffical flag.   

       I'm amazed people out there know stuff about NZ. I didn't think anyone did. I've had Americans ask me "oh, Noo Zeelind, that's up bah Norrway right?"   

       Funniest news, people are campaigning for the government to keep the skyhawks due to recent events. Like 16 rusty, 40 year old A4s are going to help anything. Especially since they're based at Ohakea and Nowra (AUS), about as far away from any potential terrorist target as you coud get.   

       On the bright side, the Afghan boat people have finally arrived!
zero5, Sep 26 2001
  

       How about a picture of russell crowe with a cheeky grin and a double thumbs up, with NZ written in felt pen on his forehead. On a flag, it would make it a bit hard to decipher, but it would look great on a beer coaster, or on the side of the prime minister's forklift.
benfrost, Sep 26 2001
  

       and while im at it, get 30 Odd Foot of Grunts to do your new national anthem. Sorted!
benfrost, Sep 26 2001
  

       Ah Unabubba are you an Aussie? Well, we already get a few thousand refugees a year, to make up for the university graduates heading overseas. Thing is, NZ is too far away from anywhere to be much of a destination for boat people.
zero5, Sep 27 2001
  

       Speaking of discarded A-4 Skyhawks, weren't many of them ex-Australian Navy from when we threw our carrier away?   

       //a picture of russell crowe with a cheeky grin and a double thumbs up, with NZ written in felt pen on his forehead//   

       Great image, but it'd be a bitch for the kiddies to draw.
mrkillboy, Sep 27 2001
  

       How about an image of your swell band The Clean for your flag (your top export, to my mind)? Notwithstanding yesterday's nutbag poster...
snarfyguy, Sep 27 2001
  

       Okay two ideas:   

       1. Why not stick a graphical representation of Lion Rock on your flag, that has some kind of patriotic history attached doesn't it?   

       2. Or, preferably, have a flag with the two Finn Bros (Neil & Tim) facing each other with some Maori artwork in the background....
thebrain, Sep 28 2001
  

       // have a flag with the two Finn Bros (Neil & Tim) facing each other //   

       That'd fit in nicely with the new motto: "New Zealand, kinda nice in an inoffensive way, but a bit dull really."   

       PS: If any of you are the bastard who stole my copy of "The Clean Compilation", may you rot in hell. And go deaf.
pottedstu, Sep 28 2001
  

       I you want to give the flag a bit more oomph! but keep it traditional, with historical references and some indigenous influence then my suggestion is that you keep the fern leaf but show, hiding beneath it, a crouching Maori armed with a shotgun.
DrBob, Oct 22 2001
  

       All black flag, and out of the middle is a little cartoon-explosion (like on cereal boxes) with the letters "NZ" inside. Also, there is a dancing peanut holding an umbrella on the bottom, but I don't know why.
AfroAssault, Oct 24 2001
  

       ...trussed with frayed electrical cable.
hippo, Oct 24 2001
  

       How about a slogan reading "Land of the wrong white crowd"
fromKAWERAU, Jun 02 2003
  

       Maybe several silver ferns in the shape of a dope leaf
fromKAWERAU, Jun 02 2003
  

       Ive got it!, an englishman being impaled on a taiaha... ..howz that?
fromKAWERAU, Jun 02 2003
  

       Maybe an *edit* button below your name would be helpful. Ooooooh, there it is!
thumbwax, Jun 02 2003
  

       After a bit of asking around:   

       Chinese (Mandarin) Mee Ho Tor Chinese (Cantonese) Chee Wee Guor (lit. KI-WI Fruit)   

       So, the Chinese call 'em Kiwi Fruit. Maybe it's because they look like New Zealanders?
FloridaManatee, Jun 02 2003
  

       Imagine a blue background. Now white dots representing the Southern Cross. Have red lines linking the dots. For a less Christian/more Wiccan feel, all the dots should connect each other (for a Satanic feel, invert the cross).   

       Australia, New Zealand, or perhaps some other South Pacific country with a Union Jack: first one to adopt the above gets the coolness award.
Great Satan, Jun 21 2003
  

       I think we should change all those "New" names- New Zealand doesn't look a bit like Denmark, and as for South Wales and York...
git, Jun 22 2003
  

       At what point will it stop being New Zealand and start being Newer Zealand or Not-Quite-So-Old Zealand or Zealand 2?
PeterSilly, Jun 23 2003
  

       Old New Zealand = New Canberra?
Shz, Jun 23 2003
  

       Zealand: the Quickening?
dbsousa, Jun 23 2003
  

       New New Zealand logo would have a beehive and Buzzy Bee. Wouldn't that be awesome?
Pellepeloton, Mar 12 2007
  

       Kiwi's in the house!!! Maybe two sheep, one white, one black, in a ying-yang type of layout? They can both have paua shells for eyes.
zamondo, Nov 20 2015
  

       Pink Floyd still using that sheep ?
FlyingToaster, Nov 20 2015
  

       I think the flag is only the tip of the elephant in the room. What you guys really need to do is to rethink the entire branding from the top down.   

       I'd start by looking at the name. I mean "New Zealand" starts with "New", which is good. But the rest of it is named after some part of the Netherlands by a bunch of Dutch cartographers who clearly lacked marketing skills. I mean, Pepsi was not called "New Coke"; Burger King didn't decide to call itself "New Macdonald's". Calling yourself "New Zealand" just raises two questions:   

       (a) How new? (answer - not very)
(b) What was so great about the old Zealand that would make a new one a good idea? (answer - nothing much)
(c) What was so terrible about the old Zealand that people found it necessary to start a new one several thousand miles away?
MaxwellBuchanan, Nov 20 2015
  

       /just raises two questions...(a)...(b)...(c)/   

       Are you testing us? We're on to you.
Sgt Teacup, Nov 20 2015
  


 

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