h a l f b a k e r yIdea vs. Ego
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The next time you see graffiti on the restroom wall and you agree with what was said, you can now put a "like" sticker on it to show your agreement. Or if you see a car that has your favorite sporting team's logo, you can stick a sticker on their car showing that you "like" it.
I thought of this
today when I saw a bumper sticker advertising my favorite restaurant that is located 2 states away. I really wanted to let that driver know that I've been there too.. and I saw the bumper sticker.. and I LIKE it too!
Even if you are in the stores shopping and you see something that you like, you want, or that you wish you could buy, simply put a "like" sticker on it so that way the retailer knows that you are interested in the product.
"Like" stickers can be used as a status symbol based upon how many you have on your car, your house, or even your clothing items. If someone has something negative to say about my shoes, no problem- 30 other people liked them based upon all of these stickers on my shoes!
You can order them here
http://stickermaste...6_rgCFZPItAodmDAAGg So yeah, baked [zeno, Aug 15 2013]
[link]
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I won't call 'baked' because I don't know where to get them
and can't be bothered to look for them, but I've seen these
plastered on ski lift pylons at my local ski resort and also (I
believe) on Boston's T, probably on the Green Line. |
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I've seen them too. But leave up this idea and a few years from
now tell people you started it. |
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At the risk of coming across as an emotionally repressed presbyterian spinster, there are two great things about liking things. The first is that you can like things without needing either a sticker or a computer. The second, which causes the first, is that liking is a sentiment rather than being some inextricable coupling of sentiment and the apparently necessary expression of that sentiment. Liking needn't be externalised. Liking, when externalised through facebook or these stickers, serves two functions one positive, one neutral-to-negative: one is to communicate to the object of your liking the fact that you like them; two is to communicate to the wider world that you like something, it is to make your liking of something a part of your outward identity: liking becomes an action carried out in the expectation (or hope) of being judged. I am not convinced that this is healthy, in much the same way that I don't consider adolescent self-identification through outward social markers as entirely healthy (though I appreciate that within the adolescent age grouping it is normal and not necessarily harmful). |
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Anyway, if these stickers are not tethered to the stickerer's identity in any way, I am cool with (though not enamoured of) the concept. |
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I have a friend who is an art director and his company made giant Like buttons to install in places like subway stations, banks, etc. Not quite a sticker, but liking stuff is weird - what if you change your mind? |
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As an English person, I find these all a bit lacking in nuance. |
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If you were to produce "Feel positively towards, with minor undercurrents of ambivalence", "would like to 'like' but worry what the neighbours might think" or "Like, but not in front of the servants or horses, please" stickers then it might work better. |
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You like my bumper sticker, and my car's mileage drops. |
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Don't get this confused with the decals that you see on the front doors of a business that says, "like us on Funbook". |
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To further contribute to the critical theorizing, another possible comment is that within a medium like social media, the liking occurs inside of it, so that the affirmation is also a form of operant conditioning for the medium. This could partly explain why facebook and youtube are so popular, but also sporting stadiums, prime time talent shows and other vaguely participatory democracies, so halfbakery is also included. Perhaps this is partly the reason for its habit forming qualities, for each time a person acts in expression of affirmation, or liking, they have only in fact acted slavishly, enslaving themselves deeper into a high-tech bondage that we as the first generation of test subjects in this early ethereality have a priori consciousness. |
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