h a l f b a k e r yBreakfast of runners-up.
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This is an advertising gimmick.
You create sticky note pads with each page printed on the
front with a different “Trivial Pursuit” type of question
with the 4 or 5 option answers and a little check box.. The
answer to the question is on the back of the sheet. Of
course, at the bottom of
the sheet is your company’s logo
and short ad message. These would be given away by your
sales rep on his regular visits to clients. I guarantee these
note pads would be used above any others and they would
be used rather quickly.
The reasoning behind this sales gimmick is that when I was
a sales rep, I found out the best way to get in to see the
busy client was to break the ice with the receptionist or
the secretary. I always tried to have some give-away
gimmicks to impress them, like lighted key chains, novelty
pens and pencils, desk ornaments, etc. I think they would
enjoy receiving these little “ice breakers” and end up
looking forward to your visits. For sure, your log would be
there on their desk for your completion to see. Nothing
shakes up the “other guy” like seeing your stuff all over
the potential client’s office.
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Talk to the people who make “Trivial Pursuit”. Their sales are likely in slow down spiral by now. |
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As long as your not flogging "lamb poisons" or something else politically uncool, they would likely give you a restricted copyright free or cheap. |
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They would not want you to make a competing game.
It would be advertising for them of a sort. |
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