h a l f b a k e r yI CAN HAZ CROISSANTZ?
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I'm thinking of a company that watches for businesses that go defunct, buys them, and essentially relaunches them under new management.
For example:
A major restaurant chain goes out of business. This company buys the rights to the failed restaurant chain's trademark(s), and starts a new restaurant
chain in the same line and with the same name.
Or:
A computer company goes out of business. This company does the same thing as above - buys the failed computer company's trademark(s) and essentially begins the business anew.
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This happens all the time.You buy a company and its intellectual property including trademarks? Or am I missing something. |
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This company would only deal with defunct companies' trademarks and intellectual properties. |
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I thought that during the renaissance no so things as trademarks and intellectual properties existed. |
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[markedfor-deletion] companies like this are surely widely known to exist. |
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Now a business renaissance that included a revival of the arts and sciences would be great. |
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Specifically for restaurants in my area. You're not from the Texas panhandle are you? |
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[Letsbuildafort]: I am from Colorado.
[kinemojo]: The use of "Renaissance" in this sense is not about the time period, but about the revival of a dead business.
[sninctown]: See the comment for [kinemojo] above.
[neilp]: I googled all kinds of variations of this concept and found nothing. |
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There are companies that specialize in buying defunct companies, but they usually proceed to disassemble and sell off the defunct company's assets as parts; they don't move in to reuse the old infrastructure. |
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In order to take over a failed business and make it successful, you need to know a little bit about the field; in that area, existing large players in a field have so strong an advantage that they dominate. |
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So, I don't think the mfd is justified, but the votes against probably are. |
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If we're going to split hairs: Companies that buy underperforming businesses to essentially relaunch them under new management are widely known to exist but companies that buy defunct businesses to do the same are much, much rarer. The old business identity is used as a front for new products from an untested supplier that has a competitive market advantage, for example selling vietnamese-made hi-fi equipment under a "European" brand. |
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