h a l f b a k e r yThe word "How?" springs to mind at this point.
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A network for bikers and advertisers to pair up and display ads or messaging on the backs of bicycle commuters. An added incentive for individuals looking for an excuse to bike to work, and a temporary place to put ads without the expense and permenancy of billboards.
Great for political campaigns,
product endorsements, and seasonal shops (guy in gorilla suit riding bike with ad for Halloween store).
Foska: London Pride cycling top
http://www.foska.co...Pride_Freeride.html
This is my cycling top, which I wear for approximately 6.5 hours every week while commuting through London's rush-hour traffic. Fuller's should pay me really... [hippo, Jun 23 2008]
AdBike
http://www.adbike.com.au/
"AdBikes are new bicycle based mobile billboards and people stop and stare..." [Ander, Jun 27 2008]
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Annotation:
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Possibly not a bad idea. How would it
work? Suppose you pick up your
advertising jacket, take your £2 or
whatever, and cycle off. Who checks that
you continue to wear it? |
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Well, proof would be easy in London, don't they video everything with a million traffic cams? |
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So this would be good for selling products to bored CCTV camera operators ..... |
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I'm not sure what it's like in other parts of the world but most people in the US would rather drive to work let alone need an excuse to get on their 2 wheeler. |
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//I'm not sure what it's like in other parts of the world but most people in the US would rather drive to work let alone need an excuse to get on their 2 wheeler.// I'm one of those people that rides to work (12mi) I live in upstate NY. |
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Id wear advertising, sure [bun] to this idea |
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I just arrived at work following a 45 minute cycle in tropical heat... the money could pay for a tall iced drink... there's an idea! |
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