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This book would explain the disadvantages and hazards of using the word you looked up, and try to persuade you not to have anything to do with it. For example, under "solution," it could say, "A term widely used by apish technology-floggers to avoid the need to think of actual descriptive words for products
and services." Imagine what it could say under "country music."
Deloitte Consulting's "Bullfighter"
http://www.dc.com/insights/bullfighter/ Similar effort baked into spellchecker form, plugs into Microsoft Office. [krelnik, Oct 04 2004, last modified Oct 05 2004]
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Well that depends on what your definition of "is" is. |
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