This would follow a small family owned ice making business (you know, they sell those 5-20 lb bags of ice at the grocery store?) and as the company grows people keep suggesting they diversify their product offerings. The family patriarch stubbornly insists that he sells ice... just ice, so that's what he puts on the sign and website to make it clear whenever someone comes knocking to ask if they sell dairy goods, or meat products. No, he says... just ice. He thinks the new slogan will surely cut down on such requests.

And then one day, a terrifying fellow shows up with an army of menacing robots, demanding they all come outside. And when the family patriarch confusingly asks what the problem is, the super villain says "this isn't the Justice League headquarters?" With a deep sigh, he points to the sign...
-- 21 Quest, Sep 27 2023

Coincidentally, the shop next door sells ice cubes specifically designed for putting in alcoholic beverages but encounters the same problem as 'Just Ice' with mistaken customers coming in thinking that "Liquor Ice" is a sweetshop.

They thought of putting up a sign to clarify the situation but when they tried this they found that the sign they put up, which was headed "NOTICE" (but, sadly, with slightly uneven character spacing) confused customers even more.
-- hippo, Sep 27 2023


Made for the pun[-]
-- Voice, Sep 27 2023


No, I hadn't seen anything of the sort when I posted it.
-- 21 Quest, Sep 27 2023


It's like the baker who can't understand why children are so afraid to eat at his dessert shop. "I sell desserts. Just desserts"
-- 21 Quest, Sep 27 2023


When my wife and I bought a pre-prepped frozen food company called Dinner-Solutions we changed the name to Supper Heroes.
The Just-Ice League was one of the taglines which changed as the web page refreshed.

There's nothing to be Alfredo!
-- 2 fries shy of a happy meal, Sep 27 2023


Pizza the action (I'll have a/ let's get a)
-- bhumphrys, Sep 29 2023


Watch your step! Just Ice is not using Precip-Ice, the non-skid solution to bad falls on slippery melting ice. Not N-Ice.
-- minoradjustments, Oct 03 2023


Snow use complaining now. They should have thawed of that frost of all, before deciding what the business was to be cold. Solid branding advice is not freeze.
-- pocmloc, Oct 03 2023


[pocmloc] Pumping out cubes must lessen others’ creativity.
-- minoradjustments, Oct 03 2023


good name for my glacier mining company, which will simultaneously fix the desalinization of the oceans, the rising of the sea level, and the depletion of underground aquifers.
-- theircompetitor, Oct 04 2023



random, halfbakery