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All the cigarette manufacturing companies should be told to make small diagonal slits on 4 corners of one of the sides of cigarette pack. The slits can be used as a 'photo holder'. When you buy a pack of cigarette, it should be made mandatory for the person buying to pay the money for the cigarette and
also provide a photo of their loved ones (wife, kids etc). The shop keeper should be made responsible to insert the photo into the slits and give it to the customer. So everytime the customer wants to smoke a cigarette, he/she will look into the pic which reminds him/her about her social responsibility and he/she might eventually quit smoking. These kind of custom images could be more effective than any generic images of burnt lungs.
[link]
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Hi [ravi]. This is an excellent idea, and really well
thought out. Perhaps something similar could be
done for burgers and wine. Also, couches should
be sold with a little government-mandated
picture of a fat person embroidered into the
cushions, to discourage people from sitting down
and vegetating in front of the TV. The
government could also enforce attendance at
gyms on a weekly basis, and require people to
attend a fruit-eating centre daily.
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What if they don't have any loved ones? Should they provide photos of their homeless buddies, or possibly themselves, as they are the ones who need to be cared about! |
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I think the idea at the heart of this post - if you
look past the whole "people should be made to do
X" thing - is
an interesting one: how could personalization be
used to amplify messages, especially negative
ones? |
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It's not that far from the "social" online ad
presenting your friends' testimonials about an
advertiser's products to your uncle Smokey's death
mask on a box of cigs. |
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What if it's voluntary? You sign up for this
program, and you give them the images you feel
will affect you most strongly. |
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"She looks pretty in the `before' picture," said the
clerk, handing over my box of CustomBoros. |
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[pre apologies for that which follows] |
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To act as a deterrent, how about a picture of someone's hairy backside, with a smoking cigarette protruding from the anal area? This image would adorn each pack, by law, and the filter end of every cigarette would be stained with a suspicious narrow ring of brown pigment. |
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when I smoked 40 a day - anything that stressed me to give up just got me reaching for a ciggy! |
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I gave up when I could not breathe ... |
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talk to me now about smoking and I cough. |
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[xenzag] Here's an Ethics essay topic for an
undergraduate philosophy course: how does your
suggestion differ from legal prohibition? [jutta]'s
suggestion carves the moral issue more nearly at the
joints,
IMO. |
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(Goon show) "Have a tree!" "No thanks, I'm trying to cut them down." |
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Recent Australian anti-smoking ads have a similar intent, without the individualisation. They show someone who has just realised that he has lung cancer, and imply the difficulty he will have telling his loved ones, and how much they will be affected. |
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//how much they will be affected// Less second-
hand smoke. |
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(Please! Have a picture of Queen Victoria.) |
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If it's a sign-up program, then sure, why not - it's a
free country*. I'm not sure how petrol stations,
newsagents and supermarkets would handle it,
though. |
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But, as posted, phrases like "should be told" and
"made mandatory" stand out. [ravi], you probably
mean well, but you probably also enjoy some
things that are arguably bad for you, or probably
don't do enough of some things that are good for
you. What say I make it mandatory for you to
stick a photo of your kids or your spouse on every
{chocolate bar/salty snack/bottle of wine/choose
any vice you like} which you buy? |
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Vegetarians can demand that packaged meat is
decorated with a photo of your first puppy, and all
new cars could be made to carry a photo of a child
that has been killed in a road accident. |
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*terms and conditions apply; subject to status and
location. |
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