Humans are easily the most olfactorily perverted animal species on the planet - jealousy, one would imagine, stemming from having inferior scent-marking abilities compared to other species.
There's scented hair-products, body wash, deodorant/anti-perspirants, perfumes, colognes, toilet waters, breath mints and rinses, etc., all formulated and applied to mask an existing scent or create a new one... and mostly all used in conjunction with each other haphazardly.
So there's room for one more.
Propogation of a chemical in air, while almost uniform in an elevator, still has a directional component, better realized in a more open area.
Butt perfume is what it says it is: it's meant to be applied to the back side, so when you talk to people, or even just pass by, they get a different olfactory picture depending on whether you're coming or going.-- FlyingToaster, May 03 2014 What about dervishes?-- nineteenthly, May 03 2014 Nobody's going to want to apply a dervish to their arse - that was just silly.-- MaxwellBuchanan, May 03 2014 _was_ silly, [MB]? Personal experience or merely anecdote?-- pocmloc, May 03 2014 So it smells like butt? No thank you, FlyingToaster, you kidder, you.-- blissmiss, May 03 2014 <arrgh>
perfume _for_ the butt, not _of_ the butt.
No attempt is made, at least not in the post, to cover up any butt-based odours: the purpose is to give the wearer a multi-faceted scent-personality.
As you stand there in the club, talking with a bunch of people, they all smell lavender; when you turn to go, they smell summer oranges, or something like that.-- FlyingToaster, May 03 2014 Smells fishy to me. Butt I could be wrong.-- blissmiss, May 03 2014 Perhaps you should give it a crack though?-- pocmloc, May 04 2014 ...only if it's fart-activated.-- xandram, May 05 2014 A Whirling Dervish is an ideal lavatory paper replacement actually, in the same way that a power tool is often an improvement on the original.-- TomP, May 05 2014 The idea is fundamentally flawed.-- normzone, May 05 2014 Is that better or worse than being superficially flawed?-- MaxwellBuchanan, May 05 2014 I think this should be, ...but perfume!-- JesusHChrist, May 05 2014 Isn't perfume always intended to cloak other smells?-- pocmloc, May 06 2014 That's the booty of the idea - now I'll bun this one.-- normzone, May 06 2014 Why would anybody want to smell like a butt?-- doctorremulac3, May 06 2014 Perhaps they want to attract dogs?-- RayfordSteele, May 07 2014 random, halfbakery