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Airlines have made frequent flyer miles difficult
enough to afford a "jailhouse lawyer" type of
expert on frequent flyer miles.
I have sky miles and frequent flyer miles, base miles,
million miler qualifying miles; I have segment
upgrades and transoceanic segments, silver
medallion bonuses,
skymile and skychoice awards.
And that's just from one airline. Some of this
expires.
(In addition, there's the potential of pushing airlines
to granting privileges based on a status in another
airline, similar to shops honoring a competitor's
certificates.)
[link]
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[PeterSealy]: The main problem with charging the same price for every ticket is that the value of the seats (the price they can command) can change wildly over time and among different customers. Airlines have got a bit of a Christmas-tree / hallowe'en pumpkin sort of problem with every flight, among other things -- they need to be able to charge as much as possible to the most desperate customers, but also make deals to unload the merchandise fast as the day of worthlessness (empty seats at takeoff = unsold conifers on December 26) approaches. And then there are middlemen who are able to market more-or-less discounted tickets to every possible price point, and so on. Plane tickets are very interesting, if you happen to find this sort of thing interesting, for the incredibly variety of prices charged for the exact same thing. One solution to all this nonsense is the on-line auction, in which airlines offer all of their tickets directly to consumers and strike deals at various prices at various times, cutting out the bucket shops and travel agents. |
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Things like air miles are intended to encourage brand loyalty among frequent-fliers (along with things like swank lounges and whatever else they offer you lot when the rest of us are permanently damaging our spines trying to nap in airport waiting are |
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